Do they reach the right customer?

Not every network fits every product. Review the customers, sectors, and locations a partner serves against the audience you want to reach.

How will they present your product?

Discuss presentation, storage, and the information sales teams need. These details reveal product understanding better than general statements.

How will you know what is happening?

Agree which information to review: inquiries, orders, customer feedback, and available stock. A clear follow-up rhythm makes problems easier to identify.

What needs to be clear from the outset?

Organize questions about supply, coverage, responsibilities, customer service, and marketing. Document agreed points and seek specialist support for matters that need it.

A short review checklist

  • Fit with target customers
  • Ability to present and support the product
  • Regular review information
  • Clear expectations on both sides

Write assessment criteria before comparing partners and keep unresolved questions in your follow-up plan.